You wouldn’t understand – it’s an origami thing
resource engages customers and prospects with interactive calendar
Last year’s resource calendar took some beating, but we think we just about managed it. Each year our aim is to go one better, so the theme for 2016 was origami. The customer gets the chance to assemble their very own paper swan, mouse, panda, elephant, parrot and santa, whilst finding out a few key facts about each. Such as: despite the swan’s often aggressive, territorial nature, none of the resource team has ever had their arm broken by a swan.
We used social media to push out the origami message, inviting followers to take part. We even produced a “How to” video guide. Most calendars raise an eyebrow for one week in January, so to receive continued engagement on social media in March is kind of impressive! “What next from the ideas factory?” we hear you say. Well you’ll just have to wait and see.
Data Management and savvy print provides unique customer messaging with cost savings.
Delegates design their own bespoke T-Shirts as the brand engagement continues.