Case study
Self-assembly campaign delivers results
Ikea-inspired ‘self-assembly annual report’ mailing gets the housing sector talking.
“Quirky, creative and very clever”. These were just some of the impressive comments received from recipients of the resource campaign to promote us as the go-to provider for annual reports. The imaginative, yet simple execution of the mailing has proved to be an enormous success, resulting in a record number of annual report opportunities with new and existing clients. Annual reports now take on many new formats and this year’s approach has been predominantly online.
Our in house campaign not only impressed our clients but also the judges at the Print design & Marketing awards where we picked up the trophy for ‘Best Direct Marketing Campaign’.






You wouldn’t understand – it’s an origami thing
resource engages customers and prospects with interactive calendar
H2B lifestyle magazine is looking good
56 & going strong – Leeds’ Lifestyle Magazine continues to thrive
New Handyman Services Brand for Origin Housing
5-4-3-2-1 ‘Handy Heroes’ handyman services brand designed by resource is go!
Data driven marketing delivers savings and results
Data Management and savvy print provides unique customer messaging with cost savings.
Exclusive T-Shirts range launched for Comms Heroes
Delegates design their own bespoke T-Shirts as the brand engagement continues.
Film promotes recycled fridge initiative
resource animation – A short film to communicate a new service to Origin Housing tenants and employees.
Self-assembly campaign delivers results
Ikea-inspired ‘self-assembly annual report’ mailing gets the housing sector talking.
Progress campaign is a Universal Success
resource gets Progress Housing tenants in shape for Universal Credit with 240% increase in customer response.
12 month “view” for Yorkshire Coast Homes
resource creates annual report calendar with Yorkshire Coast Homes residents.
Turning Heads at Leeds Fashion Ball
resource creates a new look, feel and brand for the 2015 Leeds Fashion Ball
New employment brand for Shoreline
Meet Des the seagull who is helping people get back in to work as part of Shoreline Housing’s new brand initiatives …