A Sustainable Magazine Refresh for Clanmil Housing

Services Provided

• Dedicated project management
• Strategy
• Creative design
• Data management
• Fulfilment and mailing

Objective

Clanmil approached with their customer magazine to be redesigned, printed and mailed as part of their brand launch. They had a tight deadline of two weeks for design, print and mail be achieved.

How Did Resource Help?

We devised segmented design routes to accommodate Clanmil’s extensive content, ensuring customers could easily navigate each section. With a dedicated account manager overseeing the entire schedule, our in-house central production team managed the brand launch, magazine redesign, printing, and mailing, saving Clanmil time, money, and mitigating risks.

The magazine was mailed via Royal Mail in Carbon Neutral, plant-based 100% recyclable Polyair wrap.

To further optimise printed solutions, Clanmil included their annual report in the mailout, saving over £4000 through dual fulfilment. As a Carbon Balanced Printer, we supported the protection of 92m2 of threatened tropical forest and offset 480 kg of carbon through the World Land Trust.

What Did Success Look Like?

We ensured Clanmil got their magazine designed, printed and distributed to customers sustainably. We were able to meet all deadlines and launch their customer magazine as part of their brand launch.

“Resource supply us with an excellent design, print and mailing service. They don’t just want to meet our requirements; they want to exceed them. I really enjoy working with them and always feel confident that they will deliver to my deadlines, which sometimes are extremely tight, with a quality product. They also helped us rebrand, coming up with a fresh and modern new look that perfectly reflects the organisation we are becoming.”

Christine Ashfield, Senior Communications Business Partner