To produce a highly targeted campaign for dental professionals
Having worked with the Medical Professional Society for over 10 years, we’re proud to have worked on a variety of communication campaigns to help not only raise their awareness in the sector, but specifically target key audience groups with products and services.
Within their vast portfolio of products is their dental protection cover, which they provide at the wide range of dental professionals.
Provoking and clever creative designed to make you smile
They wanted to create a new advertising campaign that specifically targeted newly qualified practitioners in the industry. With a brief to provoke reaction and engagement, it was imperative that the high quality brand presence was maintained whilst also being sympathetic to the industry.
We created a range of compelling ad designs that were built upon the symbolic instruments of the profession. Utilising engaging copy and crisp imagery, the outcome was a suite of ads that were placed across industry titles to great effect.
Reinforce brand presence
“I love the new look, and have already had some brilliant feedback from colleagues, including our dentists. After showing them to other members of our team.”
No. 1 for dental protection
Provoking and engaging campaign creative to make you smile.
A highly targeted campaign strategy.
Strong Brand Presence
Reinforce brand presence within the dental profession.